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Who we are

We have dedicated ourselves to being caretakers of a rich cultural heritage.
Our three emblematic brands – Sant Ambroeus, Casa Lever, and Felice – represent the building blocks of a contemporary Italian hospitality group that continue to expand and evolve with the times while maintaining the values that define us.

SA Hospitality Group: Leadership team

Leadership Team

Our team regards hospitality as a means for human connection and authentic cultural exchange.

Their decades of experience and expertise, coupled with a vision of awakening a universal passion for the Italian experience, provide the necessary drive and framework to propel SA Hospitality Group into the future.

SA Hospitality Group: Leadership team

Our Leaders

Giulia Farinelli


Jacopo Giustiniani


Greg Giannone


Chiara Sassoli

CMO & Head of Events

Iacopo Falai

Culinary Director

Dave DeLaRosa

VP of Human Resources

Alireza Niroomand

Creative Director & Head of EU

Adil Avunduk

VP of Development

Lorenzo Antonelli

VP of Operations, Coffee Culture

Chris Hereghty

Division Leader, Bakery & Pastry